Thinkerbelle » websites http://www.thinkerbelle.me Fri, 23 Jul 2010 06:13:45 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 The Tin Shed… http://www.thinkerbelle.me/2009/02/the-tin-shed/ http://www.thinkerbelle.me/2009/02/the-tin-shed/#comments Wed, 25 Feb 2009 06:35:00 +0000 Thas http://www.adthoughtspot.com/2009/02/the-tin-shed/
So in the meanderings of every planner, you come across a gazillion iterations of the “earth shattering microsites” (in a world where the term “microsite” is not only dated, but meaningless in many cases!). Everyone claims to have the most innovative, interactive and flashy piece of interactive goodness. And more often than not, we’re underwhelmed. Well curb your cynicism, because Patagonia has something for you-the Tin Shed. First of all it’s quite exquisitely designed. Second you are wrapped into a wonderful world of delicately branded content. And all under the guise of something so true and honest to the brand- the simple, symbolic tin shed the place that “once held heavy equipment, now houses our stories”. It’s a multimedia experience consumers can RELISH in and advertisers alike can marvel at.

Check it out for yourself: http://www.patagonia.com/web/us/tinshed/index.jsp

Image: http://www.patagonia.com/web/us/tinshed/index.jsp

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