Hello! Lovely to meet you!
Welcome friends! Lovely to have you here. So where exactly is "here"? And what on earth is a ThinkerBelle? "Here" is a blog space on all things that interest this little strategist, namely design, social media and technology. I like to think that "ThinkerBelle" (my strategist persona) lives at the intersection of these three domains. I hope you enjoy this space, please comment and don't be a stranger. I appreciate you being here. Follow me in the tweetverse if you like @thaz7. Stay groovy.
Latest
QR Codes. The next generation.
On the mind of so many, why oh WHY has it taken so long for QR codes to catch on in North America? In case you’re unaware, QR codes are 2-D bar codes that originated in Japan, and can be read by most Japanese mobile phones cameras. These codes can store a plethora of information-from addresses to URLs to even business card-type information. The whole idea of being able to link the physical and digital worlds can open up limitless innovation.
So FINALLY, QR codes are starting to amass stateside. Whether it is part of viral marketing campaign for District 9 in New York subway stations or their use in art/fashion with Louis Vuitton and Takeshi Murakami, QR codes are starting to make their way to the surface of culture. Polo Ralph Lauren utilized the technology back in 2008, but few others have taken the same charge (mostly because so many mobile phones weren’t able to read them).
In a slightly less fashionable/trendy place, airlines (gasp!) are starting to read QR codes to board planes. A world where there is no printed boarding pass? This dream may soon become a reality.
(Image via: adverlab.blogspot.com)