Hello! Lovely to meet you!
Welcome friends! Lovely to have you here. So where exactly is "here"? And what on earth is a ThinkerBelle? "Here" is a blog space on all things that interest this little strategist, namely design, social media and technology. I like to think that "ThinkerBelle" (my strategist persona) lives at the intersection of these three domains. I hope you enjoy this space, please comment and don't be a stranger. I appreciate you being here. Follow me in the tweetverse if you like @thaz7. Stay groovy.
Latest
The Tin Shed…
So in the meanderings of every planner, you come across a gazillion iterations of the “earth shattering microsites” (in a world where the term “microsite” is not only dated, but meaningless in many cases!). Everyone claims to have the most innovative, interactive and flashy piece of interactive goodness. And more often than not, we’re underwhelmed. Well curb your cynicism, because Patagonia has something for you-the Tin Shed. First of all it’s quite exquisitely designed. Second you are wrapped into a wonderful world of delicately branded content. And all under the guise of something so true and honest to the brand- the simple, symbolic tin shed the place that “once held heavy equipment, now houses our stories”. It’s a multimedia experience consumers can RELISH in and advertisers alike can marvel at.
Check it out for yourself: http://www.patagonia.com/web/us/tinshed/index.jsp
Image: http://www.patagonia.com/web/us/tinshed/index.jsp